Milton Keynes, UK – International Dance Shoes (IDS), a family-run business supplying footwear for the BBC’s “Strictly Come Dancing” for over two decades, is integrating new technology to boost productivity. The company, based in Milton Keynes, has long been a key provider of ballroom and Latin dance shoes for the popular television program's professional dancers and contestants.

For more than 20 years, IDS has been the go-to supplier for the show, crafting and providing specialized footwear essential for the demanding choreography and performances seen each week. The decision to adopt new technologies reflects a commitment to maintaining high production levels while meeting the show's ongoing needs.

While specific details about the technology being implemented were not disclosed, IDS stated that the changes are aimed at increasing efficiency and streamlining operations. The business has built a strong reputation for quality and craftsmanship within the dance community, and this move suggests a desire to adapt to modern manufacturing processes without compromising its established standards. IDS's continued involvement with "Strictly Come Dancing" underscores its position as a leading provider of dance shoes for professional dancers.